Although the allegations against the animal abuse in the meat industry, dairy and clothing (among others) are neither new nor minor, this documentary is about the veganism with a critical and skeptical, as his director, Ed Seems, was not a vegan, nor even vegetarian, at the start of the shoot.
“If a dog has feelings, surely a pig, a cow or a chicken also be” raise a young filmmaker in barcelona. “And, of course, would never be able to eat me Sammy (his dog), or put you away for life in a cage,” he adds.
The simple process of documenting, performing, and decant all the footage collected, along with the conversations with his friend Jenny, collaborator of FAADA (foundation for the protection of animals that he directs the film), it serves the own Seems to contrast their doubts about vegan diets and vegetarian, as well as the possibilities that exist today to live a life with respect for the animals.
“A series of new precepts that will affect the way you eat, dress, to the products that they consume and even their entertainment, and that will clash with their immediate environment: family, friends, and coworkers,” says the summary of the film, which is already starting to turn on to film festivals around the world.